Shady Side Bulldogs Primary Logo

Shady Side Academy unleashed its new Bulldogs logos and branding on May 28, 2021. The athletics and spirit branding package includes primary, secondary and tertiary marks, plus sport-specific marks, a custom font, adjusted shades of the school’s blue and gold colors and a youthmark/mascot costume. The brand was designed by Rickabaugh Graphics, a nationally renowned firm that has created award-winning brands for professional teams, colleges, K-12 schools and sports organizations nationwide.  View the full brand family

Order Bulldog gear from the SSA Spirit Store!

Meet Blue!

Shady Side Academy's new bulldog mascot, Blue, made its official debut at Homecoming on Oct. 9, 2021. Watch Blue's big reveal!

SSA Bulldogs Brand Reveal Video

Mascot Search 2020

After narrowing down more than 600 mascot suggestions from the community to 22 semifinalists to 5 finalists, Shady Side Academy announced its new mascot and team name on Dec. 21, 2020 – the Bulldogs! Kind yet courageous, friendly yet dignified, strong and smart, the Bulldog embodies loyalty and tenacity – inherent traits that also describe our SSA community!